← Back to Work

Social Autoposter

Automated social media content pipeline for LessonDraft.

The Problem

LessonDraft needed consistent social media presence to drive organic traffic, but manually creating and posting content across multiple platforms was time-consuming and unsustainable as a solo developer.

The Solution

I built an automated content pipeline that uses AI to generate educational social media posts — teaching tips, lesson plan ideas, and classroom strategies — tailored for each platform. The system generates content in batches, schedules posts, and maintains a consistent brand voice without manual intervention.

How It Works

1

AI generates educational content topics based on trending teaching themes and LessonDraft's value proposition

2

Content is adapted for each platform's format and audience expectations

3

Posts are queued and scheduled for optimal engagement times

4

Performance is tracked to refine content strategy over time

Tech Stack

Anthropic API
Node.js
Scheduling APIs
Social Platform APIs
Content Templates
Analytics

What I Learned

Building this taught me how to think about content as a system rather than individual posts. The key insight was that AI-generated content works best when you give it strong constraints — a clear brand voice, specific audience, and defined content pillars. The automation freed up time to focus on actually building LessonDraft instead of marketing it.